WOI is a boutique creative communications agency built for impact. Founded in 2024 by two longtime friends and former colleagues who left a more traditional path for work they genuinely believe in, WOI creates insight-driven, story-led campaigns that travel. 

Our team brings big-agency experience and entrepreneurial energy to every partnership. We move fast, collaborate openly and aren’t afraid of a smart pivot, all to spark national attention and conversation. 

With decades of experience across industries, we love rolling up our sleeves with purpose-driven brands in CPG, food and beverage, lifestyle, hospitality, and health and wellness. 

Every day, we ask: What’s Our Impact? 
It’s how we guide our work, maintain honest client relationships and keep our focus where it belongs: meaningful storytelling, measurable results and lasting brand value.